Paul Menes

ADLI Secures New Employment Agreement for Entertainment Academy Executive

July 9, 2020

On June 23, ADLI finalized difficult negotiations and our client entered into a new, multi-year employment contract to continue to run one of the entertainment academy’s charitable wings, on a more lucrative basis than the client’s current contract with the Academy. ADLI provides all manner of entertainment transactional services to clients in all facets of…

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ADLI Secures Registered Trademark for Large Senior Care Facility

July 8, 2020

On June 23, 2020, ADLI was successful in securing a registered trademark (No. 6,083,332) for a large senior care facility. With this trademark, ADLI’s client is offered protection from others infringing upon the unique brand identity that distinguishes them. ADLI’s trademark law services include searching trademark/brand availability, applying for, prosecuting and securing trademark registrations both…

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Fyre Fest Scandal Reignites, and Influencer Agencies, Management and PR Firms Are Getting Burned

January 6, 2020

Earlier this year, I wrote an article for Entrepreneur magazine about the now-infamous Fyre Festival. Among other topics, the article dealt with how not only influencers, but recently brands, agencies, and others involved with influencers, were being scrutinized by the Federal Trade Commission (“FTC”) for failures to properly disclose endorsements.   It also posited that…

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A Picture’s Worth A Thousand Words – And Maybe A Lawsuit

November 26, 2019

What do Gigi Hadid, Katy Perry, Nicki Minaj, Ariana Grande, Jennifer Lopez, Khloe Kardashian, and Victoria Beckham have in common? They’re just some of the celebrities, big and small, who’ve been sued for copyright infringement by photographers, often paparazzi, for posting photos on their own social the photographers took of them. Often, this was after…

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When It Comes To Posting Your Photos, Ask Permission, Not Forgiveness

August 8, 2019

There’s a theory to which my girlfriend subscribes: “Ask forgiveness, not permission”. While I generally agree, it doesn’t apply to posting photos of you someone else takes.   Recently, a federal court threw out a lawsuit against influencer and supermodel Gigi Hadid, for posting to Instagram a photo of herself that was taken by a…

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No Ifs, Ands or Bots. Bot Use Disclosure Now Mandatory In California.

July 8, 2019

As anyone who shops online knows, many sellers and service providers offer messaging options that allow visitors to ask questions and interact with the site. Often, the “person” they’re communicating with isn’t real (although it often seems human – “Hi! I’m Tina! Can I help you?”).   It’s a chatbot, a type of bot that…

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Authenticity – Influencers Should Never Have It Take A Vacation

June 20, 2019

I read a surprising article about a couple, the Smiths, who run the Instagram @The_greatescape.blog, which claims about 28,000 followers. The blog details their two year round-the-world trip. The article is about Ms. Smith admitting that she wasn’t honest in her blog about the couple’s experiences during their three months in the Dominican Republic.   She’s…

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Silence Isn’t Golden If You’re an Influencer

June 3, 2019

Most influencers are aware of their obligations to clearly disclose when they have a “material connection“ to a brand they’re endorsing. (For those of you unfamiliar with the Federal Trade Commission (“FTC”) Endorsement Guides’ disclosure requirements, you can check out a short blog or longer article I wrote that talks about them.   But, a…

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How Influencers Can Influence More Revenue and Stay Out of Trouble

May 16, 2019

Social media platforms such as YouTube and Instagram have become the go-to destination for video content consumption by teens and millennials. It far surpasses what they consume on television. These platforms (often referred to simply as “social”), collectively generate billions of views, and hundreds of millions of hours of watch time, every single day. Teens…

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‘Fyre’ Danger! 7 Ways Influencers, Brands and Agencies Can Avoid Getting Burned for Not Disclosing Endorsements, Entrepreneur (April 10, 2019)

April 10, 2019

In an article published by Entrepreneur, Paul I. Menes, Co-Head of the Entertainment and Media Practice at Adli Law Group, and known as The Influencer Lawyer ™, discusses the fallout from the Fyre Festival fiasco. He explores the implications and consequences for Festival promoter Billy McFarland and his associates, the influencers who promoted and endorsed…

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